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Pricing

Simple pricing for every brand you run

Both plans include the AI editor. Max adds more brands, AI assistants like ChatGPT and Claude, and VIP support.

Have SendGrid, Amazon SES or another SMTP server? Switch this on for unlimited emails at your provider’s prices. Otherwise we send your emails via INI Mailer, and the prices include it.

Business

For businesses and small agencies.

€26.40 per month

VAT included

  • 2,000 emails a month Then €4.80 per 1,000 emails
  • 15 brands
  • Sending via INI Mailer included
Start with Business
  • Unlimited contacts and lists
  • Built-in AI editor
  • Campaigns and scheduling
  • Click tracking and stats

Max

All features

For agencies and bigger sending volumes.

€84 per month

VAT included

  • 10,000 emails a month Then €4.80 per 1,000 emails
  • 50 brands
  • Sending via INI Mailer included
Start with Max

Everything in Business, plus:

  • Works with ChatGPT, Claude and others
  • VIP support

Every plan

Everything you need, in both plans

Max adds AI assistants and VIP support. Everything else comes with both plans.

  • Unlimited contacts and lists

    Import CSV files, paste addresses or collect signups with forms on your site.

  • Visual email editor

    Drag-and-drop design, a template library and responsive HTML for Gmail and Outlook.

  • Built-in AI editor

    Generate a whole email or a single section from a prompt or a web page, then refine it.

  • Campaigns and scheduling

    Send to lists or hand-picked contacts, now or later, with tests and Preview in browser.

  • Click tracking and stats

    Follow sends, clicks and unsubscribes for every campaign, with UTM tags for your analytics.

  • Your team, with roles

    Invite colleagues to each brand as admins or members.

  • Sending your way

    We send via INI Mailer for you, or you connect SendGrid, Amazon SES or any SMTP server of your own.

  • API and signup forms

    Add subscribers and create drafts from your own systems, or embed a form on any site.

AI included

No AI credits to buy

How AI assistants work
  • Both plans

    Built-in AI editor

    Create emails from a prompt or a page on your website, generate single sections, then refine the result in your own words.

  • Max

    Works with your favorite AI

    Connect ChatGPT, Claude and other compatible assistants to draft, check, test and send campaigns, with your own AI subscription.

Add-ons

Need more?

Add what you need to either plan.

Need more?
Add-on
Extra emails Beyond the emails your plan includes each month, sent via INI Mailer. €4.80 per 1,000 emails
Extra brand Beyond the brands your plan includes. €6 per brand a month

Prices include 20% VAT.

Questions

What counts as an email?

Each email sent to one person. A campaign to 2,000 contacts uses 2,000 of your plan’s emails.

What if I send more than my plan includes?

When we send via INI Mailer, extra emails cost €4.80 per 1,000. With your own sending server there’s no limit: your provider charges you for sending.

Do I need my own sending server?

No. Without one, we send your emails via INI Mailer, subject to approval, and the prices include it at €4.20 per 1,000 emails. If you already use SendGrid, Amazon SES or another SMTP server, switch on “My own sending server”: the plans cost less, and emails are unlimited.

Is AI really included?

Yes, with no AI credits to buy. The built-in AI editor comes with both plans. AI assistants like ChatGPT and Claude come with Max and connect with your own subscription.

Can I add more brands?

Yes. Each extra brand is €6 a month, on either plan.

Do prices include VAT?

Yes. Prices include 20% VAT.

Ready to send better email?

See how to get your brands on IniMailer, or log in and pick up where you left off.